Friends of Nevada Wilderness is dedicated to preserving all qualified Nevada public lands as wilderness, protecting all present and potential wilderness from ongoing threats, educating the public about the values of and need for wilderness, and improving the management and restoration of wild lands. They have been successful in protecting over 3 million acres of Nevada wilderness through public outreach and wilderness stewardship. Friends of Nevada Wilderness speaks to the general public, civic organizations and clubs, land managers and elected officials to share the values and vision of wilderness. They also work with volunteers on the ground to monitor and restore special wild places, review agency land plans, travel management plans and other proposals that could affect wilderness.
The donation from LUSH went towards establishing a Gold Butte National Conservation area. Gold Butte is a 350,000-acre region Northeast of Las Vegas. It is important to numerous wildlife species including desert tortoise, desert bighorn sheep, the banded Gila monster, great horned owls and a great variety of reptiles, birds and mammals. Gold Butte has abundant archaeological resources, including rock art, caves, agave roasting pits and camp sites dating back at least 3,000 years. A combination of wilderness and national conservation area status will provide Gold Butte the management presence and information visitors need in order to learn how to respect this under-appreciated national treasure.