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Oral care without fluoride

Goodbye worries and hello bright smiles.

All oral care from Lush is made without fluoride but is made with ethical ingredients, cruelty-free and packaged in recycled and recyclable plastic.

Why no fluoride?

We believe that the fluoride we naturally source from water and various foods, combined with a proper diet, regular brushing, flossing and trips to the dentist, is enough to maintain healthy oral hygiene.

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Step 1

Crunch one tablet up between your teeth (a few bites should do)

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Step 2

Chew to create a paste

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Step 3

Grab your wet toothbrush and brush as usual

Content card - Shop Toothpaste Tabs

Shop Toothpaste Tabs

How to use toothpaste jellies

Our toothpaste jellies don't contain any synthetic preservatives or fluoride and come in 100% recycled and recyclable packaging.

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Step 1

Scoop out some jelly onto a dry toothbrush

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Step 2

Add water

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Step 3

And use like regular toothpaste

Content card - Shop Toothpaste Jellies

Shop Toothpaste Jellies

How to use mouthwash tabs

Perfectly designed to give you just the right amount of mouthwash at home or on the go. 

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Step 1

Pop a tab into your mouth

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Step 2

Take a sip of water

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Step 3

Nibble the tab, swish and spit out

Content card - Shop Mouthwash Tabs

Shop Mouthwash Tabs

Content card - Mouthcare 101

Mouthcare 101

Content card - How to use Lush oral care

How to use Lush oral care