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Rooted in black history

Rooted in Black History

This space is dedicated to celebrating, honoring and creating awareness about the influence and depth of Black history, culture and beauty.

Braids

Braids

One of the oldest haircare practices

Content card - Head Wraps

Head Wraps

A sacred symbol of honor

The Afro

The Afro

A political statement of Black power

Its importance to hip hop culture

The Fade

Its importance to hip hop culture

Ingredient origins: Black haircare

All About Inventor Sarah Sango

Why she created the curly, coily and textured haircare range

Exploring Naturally

Exploring Naturally

A chat with filmmaker Alicia K. Harris

The CROWN Act

The CROWN Act

Help us end hair discrimination

Image card - Refresh Your Haircare Routine
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Refresh Your Haircare Routine

Image card - Freshen Up Locs and Braids with the LOC Method 
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Freshen Up Locs and Braids with the LOC Method 

Image card - How to Wash and Go
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How to Wash and Go

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Twist and Twirl

Care for curls, coils and textured hair